born from entertainment
a global sonic branding agency
solving human and business challenges with music + sound
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New + Noteworthy
Sonic Branding Will Give 'Voice' to New Tech in 2023
Featured as part of Adweek’s Outlook 2023, dive into our predictions for where brands will be embracing audio this year — from TikTok to the metaverse.
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Case Study: Lexus
We teamed up with Lexus to design a strategically crafted sonic identity, research-backed to improve emotional connections at every touchpoint.
View the Case Study
Best Workplaces for Innovators 2022
Made Music Studio has been honored as one of Fast Company’s 100 Best Workplaces for Innovators — plus, we’re the top-ranked Marketing/Advertising Agency on the list.
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Beatclub X Made Music Studio
We’re excited to announce our premier partnership with Timbaland’s Beatclub. Connecting brands with emerging talent, collaborating to empower diverse music creators at every level.
Learn more
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Our Work
American Express
Tostitos
Lexus
Advance Auto Parts
AT&T
Amazon Music
Cricket
TCM
HBO
Abbott
Nature Valley
SmileDirectClub
NPR
Disney NOW
30 for 30
Super Bowl on NBC
Virgin Hyperloop
Southwest
Polaris
Yoplait
Barbie
Wondery
Univision
Cadence Bank
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in the news
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More Than A Crunch: How A 1.5 Second Tune Changed The Tostitos Brand -
TCM Rebrands For A Modern Audience -
Is Your Brand On Mute? Why the World’s Biggest Companies are Investing Millions In Sound -
How Audio Helped Tostitos Improve Brand Metrics – And Have Fun. -
Beep. Ding. Vroom. Electric Cars Need to Make Noise for Safety, but What Kind? -
How Brands Win With Emotional Intelligence and Sound -
Flutes, Synths, A Human Voice – How Should Electric Vehicles Sound? -
Exclusive First Look at Richard Branson’s Hyperloop Propulsion Pods -
I Got To Hear What An Office Can Sound Like With The Help Of ‘Sonic Ambiance’ -
How Tostitos Found Its New Sonic Logo In Salsa -
5 Minutes With…Joel Beckerman -
How Electric Cars Could Craft the Soundscape Of The Future -
Danielle Venne: How to Design Sound for a Brand -
Music Curation — What Retail Brands Need To Know -
Sick Of The ‘Dun Dun’ Sound That Plays Before Netflix Shows? You’re Not Alone -
Anatomy of a Sonic Logo
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