Your Guide to Sonic Branding: 10 Must-Read Articles to Get Started
Featured Blog
We rounded up our top recommended reading on sonic branding: everything from boosting KPIs to hearing directly from the experts.
Playlist: Foodie Songs for Your Holiday Feast
We cooked up a playlist of songs that celebrate what we love most about the holidays: food shared with family and friends.
Immersive Sound Design: 5 Locations Where Audio Can Make an Impact
When it comes to physical spaces, brands are using immersive sound design to create emotionally resonant experiences for audiences.
In the Ear of the Beholder: How Beauty Brands Are Winning With Music Strategies
Modern beauty brands are turning to the power of sound and music to supercharge their emotional impact on TikTok and beyond.
Continuum™ SoundMatch: Leveling Up Your Sonic Branding Strategy with Our AI-Powered Music Search Tool
Through the power of AI, Continuum™ SoundMatch makes music search easier for marketers looking to scale their sonic branding.
Made Music Studio and Sentient Decision Science to Showcase Sonic Branding Research at TMRE 2024
Made Music Studio and Sentient Decision Science join The Marketing Research Event to share how data can support powerful sonic branding.
Made Music Studio Shortlisted x2 for Best Audio Brand at the Transform Awards North America 2024
Made Music Studio has been honored by the Transform Awards in the category of Best Audio Brand for our work with Corona and General Mills.
Scoring the Games: How Music Will Shape the 2024 Summer Olympics
Music always has and always will score the experience of the Olympic Games. Let’s look at a few ways that…
Made Music Studio’s Amy Crawford Elected President of Association of Music Producers East Chapter Board
Made Music Studio’s Amy Crawford elected to lead AMP’s East Chapter Board as the advertising music trade association sets…
Total Retail: Why CPG Brands Are Turning Their Sound On With Sonic Branding
In a world of endless snack options, many CPG brands are looking to stand out in the supermarket aisle by investing in sonic branding.
Making Of: Cinnamon Toast Crunch™’s Fun and Flavorful Sonic Identity
Cinnamon Toast Crunch™’s sonic branding is strategically designed to create boost brand recall and inspire Gen Z to be their weird, awesome selves.
Made Music Studio Launches Continuum™, An Enterprise Music Solution for Brands
Made Music Studio today announced the launch of Continuum™, an enterprise music solution for brands…
Oscars Broadcast: Sonic Branding or Sonic Trash?
In the glamorous cacophony of the 2024 Oscars, amid the shimmering gowns and…
Clio Music 2024: Sonic Branding Wins for ESPN, General Mills & Corona
We have exciting news to share! For the second awards season in a row, Made Music Studio has been honored…
The Power of Sonic Branding for QSRs: Strategy, Community, and the Customer Journey
In today’s fast-paced digital landscape, quick-service restaurants (QSRs) are always seeking innovative ways to engage their customers and foster lasting…
Your Guide to Sonic Branding: 10 Must-Read Articles to Get Started
Marketers know by now that sonic branding is a must-have for any complete brand ecosystem. We are living in an…
Playlist: Celebrating the 50th Anniversary of Hip Hop
It’s been a few years since hip hop surpassed rock as the most popular genre in the US. It’s easy…
Sonic Branding for Healthcare: 3 Ways to Create Emotional Connections
The healthcare industry is in a constant state of change, from consolidation of practices to new…
Engage Your Senses: 3 Ways to Define Your Sonic Identity
Want to bring your brand to life through sonic branding, but are finding…