Your Guide to Sonic Branding: 10 Must-Read Articles to Get Started
Featured Blog
We rounded up our top recommended reading on sonic branding: everything from boosting KPIs to hearing directly from the experts.
Made Music Studio’s Amy Crawford Elected President of Association of Music Producers East Chapter Board
Made Music Studio’s Amy Crawford elected to lead AMP’s East Chapter Board as the advertising music trade association sets…
Total Retail: Why CPG Brands Are Turning Their Sound On With Sonic Branding
In a world of endless snack options, many CPG brands are looking to stand out in the supermarket aisle by investing in sonic branding.
Making Of: Cinnamon Toast Crunch™’s Fun and Flavorful Sonic Identity
Cinnamon Toast Crunch™’s sonic branding is strategically designed to create boost brand recall and inspire Gen Z to be their weird, awesome selves.
Made Music Studio Launches Continuum™, An Enterprise Music Solution for Brands
Made Music Studio today announced the launch of Continuum™, an enterprise music solution for brands…
Oscars Broadcast: Sonic Branding or Sonic Trash?
In the glamorous cacophony of the 2024 Oscars, amid the shimmering gowns and…
Clio Music 2024: Sonic Branding Wins for ESPN, General Mills & Corona
We have exciting news to share! For the second awards season in a row, Made Music Studio has been honored…
The Power of Sonic Branding for QSRs: Strategy, Community, and the Customer Journey
In today’s fast-paced digital landscape, quick-service restaurants (QSRs) are always seeking innovative ways to engage their customers and foster lasting…
Your Guide to Sonic Branding: 10 Must-Read Articles to Get Started
Marketers know by now that sonic branding is a must-have for any complete brand ecosystem. We are living in an…
Playlist: Celebrating the 50th Anniversary of Hip Hop
It’s been a few years since hip hop surpassed rock as the most popular genre in the US. It’s easy…
Sonic Branding for Healthcare: 3 Ways to Create Emotional Connections
The healthcare industry is in a constant state of change, from consolidation of practices to new…
Engage Your Senses: 3 Ways to Define Your Sonic Identity
Want to bring your brand to life through sonic branding, but are finding…
Shortlisted: Design Week Awards 2023
We’re thrilled to share that Made Music Studio has been (double!) shortlisted at the Design Week Awards 2023, in the…
Cut the Noise: "But What Will the Clients Say?"
Though it’s easy to assume so, we didn’t join the 4-day week to get more time off.…
Cut the Noise: Mindfulness and the 4-Day Week
Stress is bad for creativity. If we can give people back a day, does it make a…
Cut the Noise: Our 4-Day Week Journey
Putting Parkinson’s Law to the Test Parkinson’s Law simply states that: Work expands to fill the time…
Playlist: Picking Our Favorite Movie Love Songs
With heart-shaped cookies in grocery stores and rom-coms queued up on Netflix, it can only mean one thing: Valentine’s Day…
BrandTok: How to Create a Sonic Branding Strategy for TikTok
Sometime in 2019, we were working with a retail brand interested in boosting their…
Holidays on TCM: Spreading the Joy
It’s the time of year when we’d usually share a note of happy wishes, a review of the year’s successes,…