Music Company Uses Sound to Bring Theme Park to Life
Check out the interview with Joel Beckerman in Coaster 101:
Joel Beckerman and his Made Music Studio company are responsible for some of the most recognizable brand themes and sonic identities for big names in the entertainment world including ESPN, HBO, Hulu, just to name a few.
Now, he and his team have ventured into a new frontier: using sound to give life to the Cartoon Network area at the new IMG Worlds of Adventure theme park in Dubai. Opened in August of this year, IMG Worlds of Adventure is the largest indoor theme park in the world at 1.5 million square feet. It features three roller coasters and five different themed zones, including the Cartoon Network area, which comprises 200,000 square feet of space alone.
