a global sonic branding agency
born from entertainment
solving human and business challenges with music + sound
/ new + noteworthy
CONTINUUM™: THE SOUND OF YOUR BRAND, AT SCALE
Level up your brand and marketing communications with consistent, on-brand sound, with Continuum™, a platform that simplifies sonic branding management, music selection, licensing and use.
Request a DemoINTRODUCING THE NEW SOUND OF SNAPDRAGON
We collaborated with Qualcomm to create Snapbeat, a unique and flexible sonic identity for Snapdragon. Their signature sound is unique, flexible and already resonating with fans around the globe.
Read About The New Sonic IdentityMAKING OF: CINNAMON TOAST CRUNCH™'S FUN AND FLAVORFUL SONIC IDENTITY
An instant classic, the "Cinnadust!" sonic logo is disruptive, irreverent and catching Gen Z's attention fast. It's part of a modular sonic identity system designed to be remixed and reused for years to come.
Read our Making Of blogADWEEK: WHY YOUR SONIC BRANDING MAY BE DOOMED TO FAIL
Brands face many challenges when creating and launching a sonic identity, from stakeholder approval to commitment to use across your brand ecosystem. In Adweek, we share which obstacles to get ahead of on your journey to sonic branding success.
Read the article/ work
/ in the news
-
The Need To Be Heard: Why Sonic Branding Is Growing In Importance
-
With New Sonic Logo, Qualcomm Gives Snapdragon Its Own Sound
-
-
Scale, Social & AI: Sonic Branding In 2024
-
More Than A Crunch: How A 1.5 Second Tune Changed The Tostitos Brand
-
How Brands Are Using Sonic Branding Beyond Ads
-
Is Your Brand On Mute? Why The World’s Biggest Companies Are Investing Millions In Sound
-
The rise of sonic design: how sound is key to brand success
-
MM+M Podcast: Lauren McGuire On Why Health Brands Are Getting Soundtracks
-
Safe And Sound: How EVs Tell You They're Coming
-
The 4-Day Work Week: A Natural Evolution Of Labor For Today’s Connected World
-
Why CPG Brands Are Turning Their Sound On With Sonic Branding
-
How Panera Incorporated Sound Into Its Brand Refresh
-
Flutes, Synths, A Human Voice – How Should Electric Vehicles Sound?
-
How Audio Helped Tostitos Improve Brand Metrics – And Have Fun.
-
Beep. Ding. Vroom. Electric Cars Need To Make Noise For Safety, But What Kind?
-
How Brands Win With Emotional Intelligence And Sound
-
TCM Rebrands For A Modern Audience
-
Exclusive First Look At Richard Branson's Hyperloop Propulsion Pods
-
Panera's Jaunty Sonic Logo Offers Seconds Of Foodie Joy
-
I Got To Hear What An Office Can Sound Like With The Help Of Sonic Ambiance
-
How Tostitos Found Its New Sonic Logo In Salsa
-
How Electric Cars Could Craft The Soundscape Of The Future
-
Danielle Venne: How To Design Sound For A Brand
-
Music Curation — What Retail Brands Need To Know
-
Sick Of The ‘Dun Dun’ Sound That Plays Before Netflix Shows? You’re Not Alone
-
Anatomy Of A Sonic Logo