Your Guide to Sonic Branding: 10 Must-Read Articles to Get Started
Featured Blog
We rounded up our top recommended reading on sonic branding: everything from boosting KPIs to hearing directly from the experts.
Immersive Sound Design: 5 Locations Where Audio Can Make an Impact
When it comes to physical spaces, brands are using immersive sound design to create emotionally resonant experiences for audiences.
Continuum™ SoundMatch: Leveling Up Your Sonic Branding Strategy with Our AI-Powered Music Search Tool
Through the power of AI, Continuum™ SoundMatch makes music search easier for marketers looking to scale their sonic branding.
Future Sounds: Sonic Branding for New Technology
Every day, from the moment we wake up, we are immersed in sound.…
Sound Design, Robots, and Web3: The Road to Metashima
Web3 and NFTs first caught my interest in mid-2021. I love…
How Sonic Branding Transforms Brand Experience
Technology now touches almost every experience we have. Smart tech is increasingly how brands target, find and captivate us, which makes…
Shoplifting and Silence at Amazon Go
Amazon Go is here. One of the biggest tech stories of the year, with far reaching news coverage and of…
Class of 2016
Check out Mix Magazine on Made Music Studio, from their list of the World’s Finest in Studio Design: Francis Manzella’s…
The Gap is Gone: Sound in the New VR Frontier
Why VR? What’s the fascination with Virtual Reality? Until you’ve tried it for yourself it’s hard to appreciate why strapping…
Made Music Studio’s New Digs
When Made Music had the opportunity to build a new home from the floating concrete floors up, we knew we…
Rest, Relax, Restart
I want to offer a simple Public Service Announcement about keeping your technology working for you: Restart your computer. Right…
How Tiny Music Can Create Big Connections
Tiny Music: The navigational sound that is our co-pilot on the journey through digital…
Exploring the Roots and Evolution of American Country Music - The Carter Family: Innovators or Aggregators?
I’d like to explore the idea that musical styles evolve and adapt in response to their surroundings. Economics, new technologies, and social factors change the…
4 Innovative Projects That Tell Stories Smarter Through Sound
Charlie Phillips, Head of Documentaries at The Guardian, recently questioned the future of information dissemination. When readers are no longer…
One Track Mind
(Image courtesy of Unit Audio) This blog post is about commitment. Not the type my mother is always harping about,…
An Interview with Robert Mainiero of Andover Audio
When it comes to discussing the intricacies and power of sound and music, my first instinct is to turn to…
Audio Gear Review: Eventide Mixing Link
(Image courtesy of Eventide) I’ve been working for the last few months with a great up and coming Soulful Hard…
Audio Gear Review: Placid Audio Copperphone Mic
We’re often called upon here at Made Music to craft iconic and ownable sounds for Brands and Networks. To that…
Patatap Turns Your Computer Keyboard Into a Virtual Instrument
File this under the “why didn’t anyone think of this earlier?” category. Patatap is a virtual instrument with accompanying graphics…